中超联赛俱乐部持有人特征及动机判断——兼论职业足球俱乐部治理结构的选择

    Research on the Characteristics and Motivation of the Clubs’ Holders in China’s Super League——The Choice of the Governance Structure of the Clubs in China’s Super League

    • 摘要: 首先,在分析中超俱乐部持有人特征及持有行为特征基础上提出持有动机假说:目前企业持有中超俱乐部具有很强的短期、工具性和权宜色彩。随后,利用事件研究法和资本市场数据对该假说进行验证,结果发现,俱乐部在每个赛季的排名对其持有人的资本市场价值没有任何规律性的影响,排名靠前或靠后并不必然为其带来相应的正异常收益或负异常收益,这说明资本市场并未将俱乐部视为其持有人价值的重要组成部分,而只是短期工具,从而验证了假说。最后,在实证研究结果的基础上进行了延伸讨论,得出研究结论,认为保持目前私人公司形式的治理结构,但同时让俱乐部在持有人公司商业模型中处于核心地位是中国职业足球俱乐部当下的必然选择和必经路径。研究旨在为中国职业足球俱乐部治理结构改革提供参考。

       

      Abstract: Based on analyzing the characteristics of the holders of the clubs and their behavior in China's Super League,the motivation hypothesis was presented that to hold the club was just a temporary instrumental makeshift for the holders.Then,the events studies method and the holders' stock price data from A-share and H-share market of China were applied to tested the hypothesis.The results show that the clubs' performance in the Super League has no irregular effect on the abnormal return of their holders' stock.In other words,the clubs' bumping up and getting a higher ranking did not necessarily bring significant positive abnormal return to their holders,meanwhile,a much lower ranking of the clubs did not necessarily bring a significant positive abnormal return to their holders.That is to say,in the point view of the capital market,the holders never took the clubs as part of their value but just a makeshift.So,the hypothesis was verified.Finally,an extending discussion was made based on empirical findings and came to the conclusion that the governance structure in the form of private firm was inevitable,but the club should be the heart of the holders' business model.

       

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