Intelligent Sports in China:Rise,Development and Countermeasures

This paper combs the vein of the development of intelligent sports, explores the law of development, and puts forward the path of future development by using the methods of literature, logical analysis and empirical research. Intelligent sports is the inevitable way of the integration of sports informatization and sports industrialization. The key point is to mine valuable information by using deep-learning algorithm based on sports big data and to transform the sports industry intelligently. Compared with traditional sports, it has the characteristics of digital, entertainment and convenience. China's intelligent sports started in the 1990 s,which originated from the breakthrough of big data, algorithms and computing power, as well as the expansion of China's sports business and market demand. At present, it has been continuously promoted in the field of competitive sports, and gradually spread in the field of national fitness, with the function of improving the level of vocational sports and facilitating the public fitness. But now, China's intelligent sports is in the initial stage of development. The sports database based on intelligent sports technology has not really formed, the consumption demand of intelligent sports has not really opened, and the supervision system of intelligent sports has yet to be established. At the industrial level, intelligent sports industry is dominated by small and micro enterprises, and the industrial development is unbalanced. In order to promote the further development of intelligent sports, from the perspective of policy, we need to introduce macro encouraging policies and establish supporting regulatory system; from the technical point of view, we need to build an interconnected sports big data platform to solve negative problems through technical solutions; and from the perspective of market, we need to optimize the industrial structure and promote sports consumption.