The Mechanism Innovation of Path in Basic Public Service Supply under Rural Revitalization

With the full implementation of the Rural Revitalization Strategy, the contradiction between the growing needs of rural residents for a better life and the imbalance and insufficiency of rural sports basic public services has become increasingly prominent. There is an urgent need to reform the supply mechanism to meet the pursuit of healthy life of rural residents. Through the methods of literature, questionnaire and in-depth interview, this paper analyzes the actual situation and characteristics of the supply mechanism of basic public services of rural sports. Supply problems: In the supply of sports venues and facilities, the “supply dislocation” and “one size fits all” still exist; there is a lot of room to explore the number and scale of sports and cultural activities at the administrative village level; the construction of rural sports organizations should continue to make efforts in terms of quantity,types and working methods; the construction of rural sports system is relatively complete, but the supporting system and implementation at the grass-roots level are not effective; the fund investment is diversified, but the overall gap is large; fitness guidance, information services and physical fitness monitoring need to be improved at the village and town level; the overall satisfaction of residents' basic sports public services needs to be improved, and the expectation shows index differences; residents are not willing to express their sports needs. Characteristics of supply mechanism: The supply subject is diversified, but the service willingness is not strong and shows a difference in service awareness; village residents have high enthusiasm for physical exercise and low initiative to participate in sports public service; the diversity and difference of sports basic public services are taking shape;the expression of rural residents' basic public sports services is insufficient; the grid management of rural sports organizations is becoming more and more popular; the fragmentation of rural sports basic public service supply mechanism and the emptiness of project supply benefits depend on each other. Therefore, the innovation path of supply mechanism is put forward: Constructing a networked platform for multi-agent collaborative linkage supply; build a layered supply system with the participation of government, market and social organizations; build the selection model of combined and mixed supply mode; construct the operation mechanism of multiple coordination and linkage; based on ecological sports, take a new pattern of urban-rural integration service governance.